A
creative snapshot.
portfolio by anthony howard.
photo credit: @activatemishimode
about me.
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Anthony Howard is a multimedia marketer with a genuine passion for entertainment, social media and interactive methods that capitalize on consumer behavior. His ability to creatively brainstorm and develop proactive solutions to advance audience engagement are a testament to his ambitious mindset and the curious spirit that empowers his mission to further understand our complex and rich digital culture.
A graduate from the University of North Carolina at Chapel Hill with a degree in media and journalism, Howard is an experienced storyteller with knowledge of how different mediums can be used to convey a singular message. Despite his formal education in journalism, Howard is determined to navigate the marketing landscape to find the connection between creative work and collective impact.
This portfolio will explore Howard’s most prominent work to date. It will contain a diverse representation of his expertise and the creative work that he either produced, wrote or collaborated on.
For Howard’s resume, click “resume” or scan QR code.
podcast.
graphic design.
photography.
published work.
photo credit: @activatemishimode
Content Capture
Directed and captured social content with The Bachelorette’s Rachel Lindsay at BravoCon: Las Vegas 2023 (Contract Social Media Coordinator for Bravo & E! Entertainment).
on the clock.
Content Ideation
Proposed two creative ideas that drew connections to pop culture trends and the American Dad fandom (TNT, tbs & truTV at Warner Bros. Discovery). Creative team at Warner Bros. Discovery built each asset (2022).
Content Creation
Interviewed Machel Hunt, a psychosexual therapist and relationship counselor, for Embodied: Radio Show & Podcast at WUNC North Carolina Public Radio. Conversation took place on Instagram Live (2022).
graphic design.
Graphic design work produced by Anthony Howard.
Class projects were designed at the Hussman School of Journalism and Media; MEJO 182: Foundations of Graphic Design, MEJO 484: Infographics.
In my final semester at the University of North Carolina at Chapel Hill, I collaborated on a course project to build a proactive solution that would potentially combat high-risk drinking amongst the undergraduate student population. In partnership with a university-sponsored organization, The Campus & Community Coalition to Reduce the Negative Impacts of High-Risk Drinking (CCC), we developed and pitched a comprehensive social and in-market campaign to the CCC for implementation in the new academic year.
After intensive market and consumer research, private interviews with undergraduate students and a public survey, our campaign became an informative proposal to educate young adults on the impact of alcohol abuse and to inspire responsible drinking behavior. Our creative concepts (to the right) were planned to serve as an informative platform that would deliver alcohol education in an accessible format.
The title of this campaign: “Drink Smarter, Not Harder.”
creative project.
Creative concepts produced by Anthony Howard.
Design platform: Canva.
photography.
More Than Muscles: An Inside Look at Bodies, Minds & Health in Bodybuilding
Scripted and produced a radio story on how bodybuilders navigate the sport and approach their mental, physical and emotional health while doing so. The story includes a diverse representation of professional bodybuilders and dives into the true relationship between extreme fitness and perception of self.
Sex Therapy: Beyond The Physical
Co-produced a radio story on the current state of sex therapy and how professionals in the field navigate sex education with an intersectional mindset. From the connection of sexuality and race to the accessibility of digital sex therapy, this story is an informative exploration of how sex therapy is more than just a talk about intercourse.
LGBTQ+ Educators Discuss Valentine’s Day, Give Advice To Those Struggling With Identity
In educational spaces, conversations surrounding LGBTQ+ communities and the various shapes that love and relationships can take aren't brought to the forefront. For those who identify as part of the community, there are few role models to look up to or learn from.
Consumers Hold The Power: How ESG Issues Impact Corporate Decisions
With the click of a button, we hold the ability to use the digital space as a soundboard for what concerns us most, give praise to those that we admire and even discredit the actions of individuals or organizations that do not align with our own values.
P-Valley, a Provocative Embodiment of Female Power & Entrepreneurship
One can twirl underneath the strobe lights of a congested dance floor, but it takes an audacious and commandeering woman to dazzle a clientele of desiring men with the single use of a pole.
published work.
In my freshman year at the Hussman School of Journalism and Media, I produced a short digital story for MEJO 121: Introduction to Digital Storytelling to examine an independent Black theatre group on campus. Founded by Lauren Howard, the Black Arts Theatre Company (BATC) is a student-led effort that inspires Black and brown actors to create and take part in performance art that is made for and by them.
narrative project.
end.
Welcome to “Tell Me More,” a podcast by Anthony Howard. This is where we embark on conversations about anything and everything — from pop culture to the college experience. Join Anthony, and special guests, at each episode to uncover the real world in a conversational format.
Why did you create this podcast?
Created a personal podcast as part of MEJO 577: The Branding of Me at The University of North Carolina at Chapel Hill. The podcast is centered around a variety of discussions that pertain to the college experience, sexuality, physical fitness and popular culture.
Where can you find the podcast?
Podcast is now available via Spotify and Apple Podcasts.